What’s Your Blogging Style? Use FriendFeed Likes/Comments Ratio to Find Out
June 26, 2008 14 Comments
Julian Baldwin asked a question today on FriendFeed: “Roughly speaking, what is your comment to like ratio here on FriendFeed?” Based on the responses, a lot of folks are doing more commenting than liking, but I suspect the responses aren’t totally representative. Still you can see a lot of emphasis on commenting.
Which made me wonder about turning this around a bit. Instead of looking at each person’s ratio of Likes to Comments, what could be gleaned from figuring that ratio out for a blog?
I selected several blogs, and totaled the number of Likes and the number of Comments for the last 30 posts of each blog. I then calculated the ratio of Likes to Comments, and mapped the bloggers to roughly one of four blogging styles:
- Stir it up
- Can we talk?
- Observing the scene
- Stuff you want to know
There are some adjustments and limitations related to this; they follow below. But first, the map of bloggers to blogging styles. To reiterate, the ratios you see below are calculated this way:
# Likes / # Comments = blogging style
So for instance, Dave Winer’s ratio is actually below 1.0. He gets more Comments than Likes. Here’s the map:
As I put this together, the analysis does seem to ring true from my perspective.
Here are the adjustments and limitations:
- Some bloggers are really active at responding to comments on FriendFeed. This tended to drive their number of Comments up. For instance, Alexander van Elsas could put on a clinic in terms of engaging commenters on FriendFeed. I should be so good. So I gave the number of Comments a haircut for several bloggers.
- Alexander van Elsas – 33% haircut
- Myself – 25%
- Mark Dykeman – 25%
- J. Phil – 25%
- Colin Walker – 25%
- The analysis only applies to the main blog for each person (listed below)
- No Toluu activity updates
- No Qik videos
- No side blogs that augment the main one
- Only the blogger’s own feed was used in this analysis. This is imperfect, as it does not include Likes and Comments for other ways thr blog post gets into FriendFeed:Google Reader shares, tweets, direct posts, del.icio.us, etc.
- Some great new bloggers aren’t here, as they build out their blogs with posts.
- The 30 blog posts per author only included entries with at least 1 Like or Comment.
And quickly, here are the links to the blogs used in the analysis:
- Dave Winer – Scripting News
- Cyndy – Profy.com
- Robert Scoble – Scobleizer
- Alexander van Elsas – Alexander van Elsas’ weblog on new media and technologies
- Duncan Riley – The Inquisitr
- Colin Walker – colinwalker.me.uk
- Mark Dykeman – Broadcasting Brain
- Frederic – The Last Podcast
- J. Phil – scribkin
- Hutch Carpenter – this blog
- Louis Gray – louisgray.com
- Corvida – SheGeeks
- Steven Hodson – WinExtra
- Fred Wilson – A VC
- Sarah Perez – sarahintampa
What do you think? Does the Likes/Comments Ratio make sense as a blog style indicator?