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Weekly Recap 052308: If You Love Your Blog, Set It Free

The week that was…

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Things kicked off with a pair of posts about the next stage of blogging. Yes, fractured comments and all…Duncan Riley wrote Blogging 2.0: It’s All About The User. He writes: If blogging 1.0 was about enabling the conversation on each blog, blogging 2.0 is about enabling the conversation across many blogs and supporting sites and services…Louis Gray followed up with Blogging 2.0 Causing Friction With 1.0 Bloggers…Louis nicely defines the old blogging paradigm: Blogging 1.0 centered around who could: (i)Amass the most page views; (ii) Display the most ads; (iii) Get the most comments; and (iv) Attract the most RSS subscribers

As a relatively novice blogger, I pretty easily fall into the Blogging 2.0 camp…why on earth would I want to keep the conversations limited to my little blog?…that’d be a recipe for having a stale blog…

But Blogging 1.0 is still a strong instinct out there…one example: see Allen Stern’s post on CenterNetworks, Let’s Get Serious About FriendFeed; the 1995 Message Board, the Smart Consolidator and the Stolen Conversation…read not just the post, but check out some of the comments…Blogging 1.0 will die hard…

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Help! I’ve fallen, and I can’t get up!…bad week for Twitter, everyone’s favorite social chat room: outages, outages, outages…this seems to be getting progressively worse, as Twitter’s success is killing it…

To show disapproval for Twitter’s handling of these outages, several folks staged a Twit-Out on Wednesday May 21…a number of regular Twitterers went the whole day without going over to Twitter…they also hid tweets from their FriendFeed streams…even the biggest Twitterer of all, Robert Scoble, joined in…

It wasn’t met with universal love, but they made their point…oh, and Twitter did go down that day…

But one bright spot: Twitter apparently scored a new $15 million round of VC funding…

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One outcome of the twitter issues this week…some bigger names in the social media world started to embrace it much more…Jeremiah Owyang, who previously marked the date when new Twitter subscribers could not be considered as early adopters, got into it again with FriendFeed…first he posted on FriendFeed that he now had a new place (FriendFeed) to look for conversations, which elicited a bunch of hearty “welcome aboard” type of messages…

Well that got Jeremiah fired up, and went into throw-down mode: Dudes, I’ve been on FriendFeed for a while, not a late adopter…he challenged Robert Scoble to list his date of FriendFeed registration…geek cred…

Of course, if you looked at his activity stats at that time, he had no comments, no likes…but he’s much more engaged now, which is cool…he even wrote a post about FriendFeed…

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One thing I’ve noticed in some favorited Flickr photos…models wearing little to nothing…not that I’m complaining, I love art…Thomas Hawk has some strong opinions about making this even easier here

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FriendFeed now has Rooms!…Rooms are separate spaces on FriendFeed where people can direct post items, and re-share items into a Room…they accomplish two things: (i) allow a focus around specific topics to follow; (ii) remove some of the items that were considered noise by many users…

Bwana McCall (second reference in this post, nice!) has a good initial set of use cases for rooms here…my favorite is the use of Rooms for live blogging like from one of those Apple events…

One bit of hilarity was the land grab that occurred for Room topics…Michael Nielsen asked Any plans to prevent squatting? I can see people snapping up thousands of “rooms” on the off chance that one day they’ll be worth something…um, well, uh…I managed to score Web 2.0, Enterprise 2.0, Running, Obama 2008 and Coca Cola among others…no idea what I’ll do with them, but anyone’s free to join…I wonder if the Obama campaign will want their Room?

Something that Rooms will foster: an increase in FriendFeed direct posts…regular feeds from your social media sites won’t stream automatically into Rooms…

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See this item on FriendFeed: http://friendfeed.com/search?q=%22weekly+recap+052308%22&public=1

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Analyzing My FriendFeed Stats: I Should Be Direct Posting More

I’m curious about the level of interaction that occurs around the different content that streams through FriendFeed. Distributed conversations are fine by me, and I wonder what sparks them most often for content. So I did a little analysis of the ‘likes’ and comments that have happened for me.

Below are some pie charts. The first set analyze the ‘likes’. To the left is the percentage of my FriendFeed stream that comes from different content sources. To the right, I counted the number of ‘likes’ for the various content sources. For the ‘likes’ I only counted for the month of May, but I think it’s a decent approximation of my overall activity.

A couple observations:

  • Blog posts and FriendFeed Direct Posts are the biggest sources of ‘likes’
  • Google Reader shares and Twitter are a big part of my stream, but don’t generate a comparable percent of ‘likes’

Now let’s see how the comments look:

Would you look at that? FriendFeed direct posts dominate the comments. My blog posts are #2.

What’s It Mean?

I imagine everyone’s experience will vary. For me, I draw four conclusions.

My FriendFeed use is similar to people who Twitter: With FriendFeed direct posts, I’ll sometimes just make an observation. Other times, I direct post a website, generally with a graphic. This strikes me as similar to Twitter in that I’m posting something that can be consumed by anyone who subscribes to me. Also, these posts mean someone can stay within FriendFeed. Seems to make a difference in interaction when people can stay on the site. Like Twitter.

‘Likes’ dominate my blog posts: The Likes:Comments ratio for my blog posts is running at 4:1. For all the concern about fractured comments, I’d say people are overlooking basic recommendations of your content via ‘likes’. It’s not about the comments, it’s about the ‘likes’!

Comments on my posts frequently occur on someone else’s stream: There are several of my blog posts that have generated good comments. They just haven’t occurred on the RSS feed from my blog. These bigger comment fests have been when someone with much larger following and FriendFeed ‘presence’ (and I’m not going to write his name, because I use it too often…). But you know what? I’ll take those comments! They obviously weren’t happening just off my own post. In the long run that kind of exposure is vital for us smaller bloggers.

Google Reader shares suffer from repetition: Good blog posts will often be shared by several FriendFeed members, including those with larger followings. So when I share, I may be following others. So the repetition diminishes the interaction. I still share – there is some interaction. And Google Reader shares end up in several other places, like RSSmeme and ReadBurner. These services will show the most popular shares, so I want to vote for these blog posts.

Final Thoughts

Colin Walker has some interesting thoughts about using FriendFeed as a blogging platform. Looking at how FriendFeed Direct Posts and my blog generate the biggest activity, maybe he’s on to something.

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See this item on FriendFeed: http://friendfeed.com/search?q=%22analyzing+my+friendfeed+stats%22&public=1